Feet In Fleet Reflexology
A full rebrand including visual identity, website design, printed marketing materials and a booking platform designed to improve visibility, trust and client conversions.
A complete brand transformation for a specialist reflexology clinic, combining thoughtful identity design, strategic SEO and a seamless online booking experience.
The challenge
Feet In Fleet needed a brand that reflected the calm, supportive nature of its specialist fertility reflexology services. Inspired by the Tree of Life, I created a refined visual identity using soft serif typography and a warm, approachable colour palette. Alongside the branding, I designed and developed a new website, carried out extensive SEO research and integrated an online booking system to simplify appointments and improve the overall client experience.
The refreshed brand gave Feet In Fleet a more professional, trustworthy presence across every customer touchpoint.
Improved SEO helped increase online visibility, while the streamlined booking system reduced friction for new clients, creating a smoother journey from discovery to appointment and supporting long-term business growth.
Let’s make the next move together.
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